Issue - decisions
Review Report - Improved Direct Communications with Residents (Part 1)
25/07/2007 - Improved Direct Communications with Residents
RESOLVED:(i) That the introduction of a free delivery, civic publication based on the management and distribution arrangements exemplified in Option 2b of the report, be agreed in principle, initially for a trial period of 10 issues, and subject to further work by officers to:
a) Provide a detailed statement of the advertising budget transfers that will be implemented from Directorates to fund the publication and to ensure that savings of at least £29,000 pa accrue to the Council;
b) Provide further details of the steps that they propose to take to address the concerns of any residents who would prefer not to receive the new publication;
c) Provide further details and justification for the establishment of a full time publications assistant post;
d) Provide further information on the scope for increasing advertising income from other public service bodies and major companies in the City;
e) Using the Local Government Association (LGA) if necessary, further explore the possibility of the publication being used to satisfy statutory public notice requirements;
f) Address the following concerns raised by the Shadow Executive:
· “The publication must ensure that job advertising was appropriate in terms of its status, geographic catchment and inclusivity;
· Should have regard to any adverse economic consequences on pursuing the option (2b)”;
(ii) That an updated edition of the A-Z of Council Services be published towards the end of the year.
REASON:(i) On the grounds that it is the most economic option, with the most innovative approach and the best distribution guarantees;
(ii) To repeat the successful publication of an A-Z of Council Services.