Decision details

Delivering Marketing, Culture, Tourism and Business Development for the City of York

Decision Maker: Executive

Decision status: Decision Made

Is Key decision?: No

Is subject to call in?: Yes

Decision:

Resolved:  That Cabinet:

 

i)             Agrees in principle to pursuing a joined up approach to business development and marketing.

 

ii)            Agrees to receive a business plan for an independent agency model for delivery early in the New Year.

 

Reason:     To enable the city to make greater progress in attracting and supporting high value investment to the city, and supporting the growth of the visitor economy, all underpinned by a more efficient and effective approach to marketing and profiling of the city’s offer.

 

Publication date: 05/11/2013

Date of decision: 05/11/2013

Decided at meeting: 05/11/2013 - Executive

Effective from: 08/11/2013

Accompanying Documents:

 

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